GAC Announces Global Partnership with Chelsea FC

GAC becomes Chelsea Football Club's Official Automotive Partner, strengthening its global presence and connecting automotive innovation with the world of football. October 8, 2026 – GAC, one of China's leading automotive manufacturers, has officially announced a global strategic partnership with Chelsea Football Club, becoming the club's Official Automotive Partner. The partnership brings together GAC's growing international automotive presence and Chelsea FC's global football community, creating new opportunities to connect with fans and consumers across the UK, Europe, and beyond. Building on their collaboration during Chelsea FC's 2026 pre-season tour, the partnership will introduce exciting initiatives, including GAC AION vehicles escorting Chelsea's men's team to Stamford Bridge on selected matchdays. Both brands will also collaborate on digital content, fan engagement activities, and vehicle displays, allowing supporters to discover GAC's innovative automotive lineup. This collaboration marks another milestone in GAC's international expansion, particularly in the UK and European markets. It also supports the company's One GAC 2.0 global strategy and Local for Local approach, strengthening connections with customers through shared interests and experiences. GAC continues to expand its presence in Europe with electric vehicles such as the AION V electric SUV and AION UT compact electric hatchback, reflecting the brand's commitment to advanced technology, practicality, and quality. Through this partnership, GAC and Chelsea FC aim to build lasting connections with football fans and automotive customers worldwide, bringing together innovation, mobility, and the passion for football.